Adapt your strategy to the new advertising era. Our proposal adds a new and complementary approach of online advertising giving publishers the opportunity to join a Private Market Place in which they can push inventory to the programmatic ecosystem for agencies and advertisers to use it in a more effective way.
We are a Data Management Platform (DMP) which provides data to the main DSP (Demand Side Platform), helping online advertisers being relevant and coherent in their communications. We are always looking for new data resources in order to increase our partner’s segmentation opportunities. New services, new opportunities and new ways to generate revenue.
We focus on the traffic of your website and we measure certain parameters, anonymously, and then process and analyze them to eventually build audience segments. By segmenting your traffic we give you the chance to increase revenues naturally, without any effort on your side. Take your audience to the data market or qualify your own inventory.